Daikanyama Tsutaya Bookstore and "impressive hug experience"

At the store at Daikanyama Tsutaya Bookstore, "Try -on at the store&A new form of trial rental service that can be taken home is provided for a limited time.

■ Daikanyama Tsutaya Bookstore and Experience Collaboration

Daikanyama Tsutaya Bookstore is based on the theme of "the stronghold of adult culture".2011It was born in the year. The "lifestyle proposal" that has been launched from the time of the construction, the concierge, who is familiar with humanities, cars, architecture, art, travel, and cooking, produces all of his own sales floors, from the selection, shelves, and event planning. With the unique "proposal power", we provide a rich experience and excitement in response to the intellectual curiosity of adults.

Through parent and child communication of "comfortable hug", we have been pursuing a new family's lifestyle proposal.Baby & MeIn sympathy with the concept of "excitement obtained from the experience", we will carry out a collaboration with Daikanyama Tsutaya Bookstore for a limited time for a limited time. 。

■ Review No.1 Popular hugs "Baby & Me Hip Sheet Carrier"

BABY & ME's hip seat carrier is unique to the shape designed based on ergonomics and the pedestal, which is the key to hip seats.2By adopting a layer structure (dual foam), the weight of the child is distributed in a well -balanced manner, greatly reducing the burden on the shoulders and waist due to hugs, which had troubled many mama daddy. Also, by demonstration of reducing the burden (from "research on physical burden when using hugs" with Osaka public universities), ZexyBABYWord -of -mouthNo.1He has received many awards, including the Good Design Award and the Kids Design Award.

■ Feel free to have an impressive experience

We want more people to spend an irreplaceable time with their families. Just like picking up what I was interested in at my favorite general store, I came across this "I can't imitate" more casually as if I was shopping while doing shopping. I want you to be. This time, this time, I was able to realize it with Daikanyama Tsutaya Bookstore.

"Daikanyama" is connected by a promenade, with the core of Daikanyama Tsutaya Bookstore. T-SiteIs a place where you can spend time with your child as a pleasant garden where you can go out.

 Government mountainT-Sitehttps://store.tsite.jp/daikanyama/

■ Daikanyama Tsutaya Bookstore × BABY & ME Hip Sheet Carrier Experience Rental Service

Implementation period: October 24 (Monday) -An November 24th (Thursday)
Implementation place: Daikanyama Tsutaya Bookstore
Rental product: BABY & ME Hip seat carrier "BELK-S"
Rental period: 1 week
Rental cost: Free (on the day, after trying it on, you can take it home even if you try it on)
Rental Overview: Application at Daikanyama Tsutaya Bookstore. After the rental period, you can return mail or select a purchase.

* We will hold a fitting party by BABY & ME staff on the weekend of the period. The points of hip seat carrier installation and useful usage solve the lecture and the worries of the hug.

Product name: Belk-S
Target age: 4 months (after the neck is completed) -48 months (20kg)
How to hold: Hugging face -to -face/positive hug/Onbu
Color: Denim/Dark Gray/North Green/Pale Brown/Black
Safety certification: SG mark certified product
Sales price: 27,500 yen (tax included)

[Research/authentication of ERGONOMICS)
・ Certificate of the International Hip Different Association (IHDI)
・ Human engineering life certification
・ Demonstrate load reduction by joint research with Osaka Public University

[Winning history]
・ Zexy Baby Review No.1 2018-2021 Award
・ Kids Design Award/KIDS DESIGN AWARD award
・ Good Design Award/GOOD DESIGN AWARD award
・ Virent Awards/PARENTINGA WARD award
・ Kozure Everyone's Word -of -mouth Commitment 2017 (Hug -string category) Overall 1st place